{"id":11473,"date":"2021-01-14T18:10:02","date_gmt":"2021-01-14T17:10:02","guid":{"rendered":"https:\/\/www.logisticsautomationmadrid.com\/?p=11473"},"modified":"2021-01-14T18:12:11","modified_gmt":"2021-01-14T17:12:11","slug":"la-sostenibilidad-es-rentable-para-las-empresas-de-logistica","status":"publish","type":"post","link":"https:\/\/www.logisticsautomationmadrid.com\/en\/2021\/01\/14\/la-sostenibilidad-es-rentable-para-las-empresas-de-logistica\/","title":{"rendered":"La sostenibilidad es rentable para las empresas de log\u00edstica"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11473\" class=\"elementor elementor-11473 elementor-11472\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-71165a61 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"71165a61\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-365ebd54\" data-id=\"365ebd54\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08b1280 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"08b1280\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">La sostenibilidad es rentable para las empresas de log\u00edstica<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-473d4f83 elementor-widget elementor-widget-text-editor\" data-id=\"473d4f83\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09afa34 elementor-widget elementor-widget-text-editor\" data-id=\"09afa34\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><div class=\"elementor-text-editor elementor-clearfix\"><div class=\"col-xs-12 col-lg-offset-2 col-lg-8\"><div class=\"intro__box\"><p>Las empresas de log\u00edstica y <span class=\"taghighlight\">transporte<\/span> se encuentran bajo una presi\u00f3n creciente para que sus procesos sean m\u00e1s sostenibles. Esto se debe a que los clientes prestan cada vez m\u00e1s atenci\u00f3n al impacto ecol\u00f3gico, no s\u00f3lo de las mercanc\u00edas, sino tambi\u00e9n del <span class=\"taghighlight\">transporte<\/span> de las mismas. Esto plantea retos completamente nuevos para las empresas de <span class=\"taghighlight\">transporte<\/span> y los servicios de entrega, pero pueden resolverlos con la estrategia correcta y pasos bien definidos.<\/p><p><strong>La tendencia es hacia la Log\u00edstica Verde<\/strong><\/p><p>Para alcanzar los objetivos clim\u00e1ticos de la UE, las empresas deben reducir las emisiones de CO<sup>2<\/sup>. El objetivo es que la UE se convierta en una <a href=\"https:\/\/ec.europa.eu\/spain\/news\/20200921_eu-green-deal_es\" target=\"_blank\" rel=\"noopener\">zona clim\u00e1ticamente neutra para el 2050.<\/a> Pero esto no suceder\u00e1 de la noche a la ma\u00f1ana.<span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> <br \/><\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a1164e elementor-widget elementor-widget-button\" data-id=\"3a1164e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/www.logisticaprofesional.com\/texto-diario\/mostrar\/2126758\/sostenibilidad-rentable-empresas-logistica\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">&gt;&gt; Leer el art\u00edculo completo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-28f5464\" data-id=\"28f5464\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ddb89d9 elementor-grid-1 elementor-posts--thumbnail-none elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"ddb89d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;23&quot;,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;_animation&quot;:&quot;none&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-213670 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-traceability-security category-blog-en category-logistics-intralogistics-warehousing\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/30\/why-warehouse-automation-projects-should-start-with-a-financing-strategy\/\" >\n\t\t\t\tWhy Warehouse Automation Projects Should Start with a Financing Strategy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>One oversight continues to derail otherwise promising automation projects: businesses focus on technology first and financing second. Here, Marco Wagner, Global Head of Intralogistics, and<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/30\/why-warehouse-automation-projects-should-start-with-a-financing-strategy\/\" aria-label=\"Read more about Why Warehouse Automation Projects Should Start with a Financing Strategy\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-213619 post type-post status-publish format-standard has-post-thumbnail hentry category-a-coffee-with tag-cafe-con-en tag-director-logistica-en tag-entrevista-en tag-galletas-gullon\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/29\/a-coffee-with-javier-torres-head-of-logistics-at-galletas-gullon\/\" >\n\t\t\t\tA coffee with Javier Torres, Head of Logistics at Galletas Gull\u00f3n\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>L&amp;A: Javier, you\u2019ve been involved in the logistics department at Galletas Gull\u00f3n for years. How has the company\u2019s supply chain evolved during this time, and<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/29\/a-coffee-with-javier-torres-head-of-logistics-at-galletas-gullon\/\" aria-label=\"Read more about A coffee with Javier Torres, Head of Logistics at Galletas Gull\u00f3n\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212974 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-traceability-security category-blog-en category-logistics-intralogistics-warehousing category-robotics-automation category-transport-delivery-en tag-cambios-en tag-ia-en tag-ia-chief-officer-en tag-integration tag-inteligencia-artificial-en tag-positions tag-september tag-supply-chain-en tag-transporte-en\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/02\/september-taking-a-forward-looking-fresh-look-at-the-supply-chain\/\" >\n\t\t\t\tSeptember: taking a forward-looking fresh look at the supply chain\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>September always feels like something of a fresh start. We come back from our holidays, pick up our projects again, review our objectives and begin<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/02\/september-taking-a-forward-looking-fresh-look-at-the-supply-chain\/\" aria-label=\"Read more about September: taking a forward-looking fresh look at the supply chain\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212985 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-traceability-security category-blog-en category-logistics-intralogistics-warehousing\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/02\/logistics-and-automation-will-offer-a-diverse-overview-of-warehouse-automation-technologies\/\" >\n\t\t\t\tLogistics and Automation will offer a diverse overview of warehouse automation technologies\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Logistics &amp; Automation will showcase a diverse range of warehouse automation technologies. In this environment, a trusted partner with proven integration and service capabilities is<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/en\/2026\/09\/02\/logistics-and-automation-will-offer-a-diverse-overview-of-warehouse-automation-technologies\/\" aria-label=\"Read more about Logistics and Automation will offer a diverse overview of warehouse automation technologies\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-142798d6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"142798d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-49136ec elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"49136ec\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4a08fcbd\" data-id=\"4a08fcbd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c1ef897 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6c1ef897\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67dafb1c elementor-widget elementor-widget-text-editor\" data-id=\"67dafb1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Share this article<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6683c88d elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"6683c88d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook-f elementor-repeater-item-3bftaoh\" href=\"https:\/\/www.facebook.com\/LogisticsMadrid\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook-f<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-twitter elementor-repeater-item-pc69ffs\" href=\"https:\/\/twitter.com\/logisticsiberia?lang=es\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Twitter<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-ac1eea0\" href=\"https:\/\/www.linkedin.com\/company\/logistics-madrid\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Las empresas de log\u00edstica y transporte se encuentran bajo una presi\u00f3n creciente para que sus procesos sean m\u00e1s sostenibles. Esto se debe a que los clientes prestan cada vez m\u00e1s atenci\u00f3n al impacto ecol\u00f3gico, no s\u00f3lo de las mercanc\u00edas, sino tambi\u00e9n del transporte de las mismas. Esto plantea retos completamente nuevos para las empresas de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11475,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[342,1338],"tags":[1389,565,911],"edition":[],"class_list":["post-11473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","category-sustainability-greenlogistics","tag-empresas-en","tag-logistica-en","tag-sostenibilidad-en"],"_links":{"self":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/posts\/11473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/comments?post=11473"}],"version-history":[{"count":0,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/posts\/11473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/media\/11475"}],"wp:attachment":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/media?parent=11473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/categories?post=11473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/tags?post=11473"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/en\/wp-json\/wp\/v2\/edition?post=11473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}