{"id":92066,"date":"2022-11-15T11:02:31","date_gmt":"2022-11-15T10:02:31","guid":{"rendered":"https:\/\/www.logisticsautomationmadrid.com\/?p=92066"},"modified":"2022-11-15T11:07:10","modified_gmt":"2022-11-15T10:07:10","slug":"el-software-real-time-para-agv-y-amr-revoluciona-la-intralogistica","status":"publish","type":"post","link":"https:\/\/www.logisticsautomationmadrid.com\/es\/2022\/11\/15\/el-software-real-time-para-agv-y-amr-revoluciona-la-intralogistica\/","title":{"rendered":"3 palancas para responder a los desaf\u00edos log\u00edsticos del Black Friday y Navidad"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"92066\" class=\"elementor elementor-92066\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-71165a61 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"71165a61\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-365ebd54\" data-id=\"365ebd54\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08b1280 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"08b1280\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">3 palancas para responder a los desaf\u00edos log\u00edsticos del Black Friday y Navidad<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72808c1 elementor-widget elementor-widget-image\" data-id=\"72808c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"333\" src=\"https:\/\/easyfairsassets.com\/sites\/84\/2022\/11\/black-friday-adaptada.png\" class=\"attachment-large size-large wp-image-92077\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/84\/2022\/11\/black-friday-adaptada.png 500w, https:\/\/easyfairsassets.com\/sites\/84\/2022\/11\/black-friday-adaptada-300x200.png 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b19e36 elementor-widget elementor-widget-text-editor\" data-id=\"5b19e36\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Los departamentos de log\u00edstica gestionar\u00e1n una media de\u00a0<strong>3,5 millones de paquetes al d\u00eda, con picos de hasta los 4,7 millones los d\u00edas despu\u00e9s de Black Friday, la semana despu\u00e9s de Cyber Monday y la previa a Navidad<\/strong>.\u00a0<\/p><p>En este contexto, los almacenes log\u00edsticos se preparan para planificar las estrategias que den respuesta a esta demanda. Los expertos de Generix Group han recopilado los\u00a0<strong>principales desaf\u00edos que supondr\u00e1 el Black Friday para la cadena de suministro:<\/strong><\/p><p><strong>1.<\/strong>\u00a0<strong>Anticiparse a las demandas y estructurar las acciones para mitigar los acontecimientos<\/strong><\/p><p>Todas las empresas que ofrecen productos a los clientes tienen picos de servicio espec\u00edficos y, en el comercio electr\u00f3nico se evidencia en per\u00edodo concretos como en Black Friday, donde surgen los mayores desaf\u00edos. Si la organizaci\u00f3n hace sus deberes y comienza el plan estrat\u00e9gico con antelaci\u00f3n,<strong>\u00a0anticiparse y estructurar puede convertirse en el caballo ganador.<\/strong><\/p><p>La preparaci\u00f3n previa es importante y\u00a0<strong>puede estipularse entre dos y tres meses de antelaci\u00f3n<\/strong>. Pero cabe se\u00f1alar que, incluso con todas las comprobaciones anteriores, la planificaci\u00f3n puede verse afectada por la caracter\u00edstica espec\u00edfica del comercio electr\u00f3nico, su dinamismo. Por ello,\u00a0<strong>es necesario que los responsables log\u00edsticos sean flexibles y \u00e1giles a los cambios repentinos de escenario<\/strong>. Es realmente importante estar estructurado, involucrar a todos los departamentos &#8211; profesionales de IT, ventas, log\u00edstica, transporte, atenci\u00f3n al cliente &#8211; y estar al tanto de las novedades.<\/p><p>El\u00a0<strong>mayor desaf\u00edo log\u00edstico<\/strong> ser\u00e1&#8230;.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-402a187 elementor-widget elementor-widget-button\" data-id=\"402a187\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.logisticaprofesional.com\/texto-diario\/mostrar\/4071171\/3-palancas-responder-desafios-logisticos-black-friday-navidad\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span 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data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;23&quot;,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;_animation&quot;:&quot;none&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212835 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-ia-trazabilidad-seguridad category-logistica-intralogistica-almacenamiento category-sin-categorizar category-transport-delivery\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/05\/redevco-amplia-su-cartera-madrid-barcelona\/\" >\n\t\t\t\tRedevco ampl\u00eda su cartera log\u00edstica en Espa\u00f1a con dos nuevas adquisiciones en Madrid y Barcelona\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Redevco ampl\u00eda su cartera log\u00edstica en Espa\u00f1a con dos nuevas adquisiciones en Madrid y Barcelona Redevco\u00a0ha reforzado su apuesta por el mercado log\u00edstico espa\u00f1ol con<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/05\/redevco-amplia-su-cartera-madrid-barcelona\/\" aria-label=\"Read more about Redevco ampl\u00eda su cartera log\u00edstica en Espa\u00f1a con dos nuevas adquisiciones en Madrid y Barcelona\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212826 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-ia-trazabilidad-seguridad category-logistica-intralogistica-almacenamiento category-sin-categorizar category-transport-delivery\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/05\/geopolitica-nuevas-industrias-y-tecnologia-redefinen-la-logistica-de-cargas\/\" >\n\t\t\t\tGeopol\u00edtica, nuevas industrias y tecnolog\u00eda redefinen la log\u00edstica de cargas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Gonzalo Tomatis, manager de desarrollo de negocio, cuenta c\u00f3mo cambiaron las rutas, los imprevistos internacionales y la relaci\u00f3n con el cliente en el transporte de<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/05\/geopolitica-nuevas-industrias-y-tecnologia-redefinen-la-logistica-de-cargas\/\" aria-label=\"Read more about Geopol\u00edtica, nuevas industrias y tecnolog\u00eda redefinen la log\u00edstica de cargas\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212801 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-transport-delivery tag-deca tag-deciciones-antes-de-octubre tag-decisiones-del-cargador tag-logistics-automation\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/03\/el-deca-no-es-un-pdf-cinco-decisiones-que-el-cargador-debe-tomar-antes-de-octubre-2\/\" >\n\t\t\t\tEl DeCA no es un PDF: cinco decisiones que el cargador debe tomar antes de octubre\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La digitalizaci\u00f3n del documento de control obliga a revisar procesos, responsabilidades y sistemas antes de su entrada en vigor El pr\u00f3ximo 5 de octubre marcar\u00e1<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/08\/03\/el-deca-no-es-un-pdf-cinco-decisiones-que-el-cargador-debe-tomar-antes-de-octubre-2\/\" aria-label=\"Read more about El DeCA no es un PDF: cinco decisiones que el cargador debe tomar antes de octubre\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-212541 post type-post status-publish format-standard hentry category-notas-de-prensa\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/07\/16\/jhernando-se-suma-a-melyt-como-institucion-protectora-para-impulsar-el-talento-y-la-igualdad-en-el-sector-logistico\/\" >\n\t\t\t\tJHernando se suma a MELYT como instituci\u00f3n protectora para  impulsar el talento y la igualdad en el sector log\u00edstico\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La compa\u00f1\u00eda refuerza as\u00ed, en un a\u00f1o importante para ellos en el que celebran un hito muy especial cumpliendo 60 a\u00f1os de trayectoria, su compromiso<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.logisticsautomationmadrid.com\/es\/2026\/07\/16\/jhernando-se-suma-a-melyt-como-institucion-protectora-para-impulsar-el-talento-y-la-igualdad-en-el-sector-logistico\/\" aria-label=\"Read more about JHernando se suma a MELYT como instituci\u00f3n protectora para  impulsar el talento y la igualdad en el sector log\u00edstico\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-142798d6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"142798d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span 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class=\"elementor-element elementor-element-6683c88d elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"6683c88d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook-f elementor-repeater-item-3bftaoh\" href=\"https:\/\/www.facebook.com\/LogisticsMadrid\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook-f<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon 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gestionar\u00e1n una media de\u00a03,5 millones de paquetes al d\u00eda, con picos de hasta los 4,7 millones los d\u00edas despu\u00e9s de Black Friday, la semana despu\u00e9s de Cyber Monday y la previa a Navidad.\u00a0 En este contexto, los almacenes log\u00edsticos se preparan para planificar las estrategias que den respuesta a esta demanda. [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":92074,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[341,1329,1330],"tags":[1118,1897,1898,1896],"edition":[],"class_list":["post-92066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-logistica-intralogistica-almacenamiento","category-transport-delivery","tag-black-friday","tag-desafios","tag-logisticos","tag-navidad"],"_links":{"self":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/posts\/92066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/users\/135"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/comments?post=92066"}],"version-history":[{"count":0,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/posts\/92066\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/media\/92074"}],"wp:attachment":[{"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/media?parent=92066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/categories?post=92066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/tags?post=92066"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.logisticsautomationmadrid.com\/es\/wp-json\/wp\/v2\/edition?post=92066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}