BOOST YOUR REACH, EXPOSURE & ROI
EasyGo is a service package offered to all our exhibitors. It includes new features based on the latest developments in digital marketing technology. Increase your visibility, create connections and maximize leads effortlessly. Discover all EasyGo packages
My Easyfairs
Effortless exhibitor preparation
Event App
Seamless event networking
Visit Connect
Streamlined lead management
Smart badge
Simple contact exchange
MY EASYFAIRS
The online exhibitor portal that helps you prepare your exhibition participation down to the last detail.
What can you promote?
- Company information: Let visitors know who you are and what you do in as much detail as you’d like
- Products & launches: Create an online directory of your products, solutions and services
- Job adverts: Promote open vacancies with thousands of engineering and manufacturing professionals
- News & innovations: Share company news, product launches and press releases to your profile
You’ll find all brand promotion and marketing tools on My Easyfairs.
VISIT CONNECT
Easily gather and qualify leads at the show via your mobile or tablet.
How do you use it?
- Scan potential clients: Use your phone to scan the QR code on a visitor’s badge, all via the AE Connect app
- Qualify your leads: Make notes about your interactions with free-form notes, pre-set questions, photos and voice recording
- Export your leads: Get immediate access to all contact details on Visit Connect and via My Easyfairs
- Follow up effectively: Use your notes for tailored and relevant follow-up emails and calls
Use Visit Connect alongside the Smart Badge technology for maximum lead-generation!
EVENT APP
Maximise your event impact! Connect with customers, prospects, and partners pre, during and post-event.
Why Download the App?
- All-in-one tool: Access your entry voucher, the attendee list, and lead collection in one place
- AI-powered matchmaking: Get tailored networking suggestions based on your solutions and app profile
- Easy meeting setup: Arrange face-to-face meetings seamlessly and chat with potential clients
- Interactive floor plan: Navigate the show floor effortlessly so you won’t miss a thing
Register as stand personnel via My Easyfairs for exhibitor app access.
SMARTBADGE TECHNOLOGY
Exchange contact information with the tap of a badge.
How does the Smart Badge tech work?
- Smart badges: Visitors and exhibitors get a Smart badge containing their contact information on an electronic chip
- Smart Badge readers: Exhibitors have Smart Badge readers containing all the company information from My Easyfairs
- Tap to exchange: A visitor taps their Smart Badge on a reader and receives the company information and contact details via email
- Download your touches: After the show exhibitors can download the contact info for all visitors who have tapped their badge
The amount of Smart Badge readers you have depends on your EasyGo package.
A picture is worth a thousand words... Press play!
How does the smart badge work for visitors?
How does the smart badge work for exhibitors?
Receive real-time SMS alerts when your attendees arrive
Benefits of having EasyGo:
1
EASYGO MAKES LIFE EASY
EasyGo makes your participation at Logistics & Automation Madrid easier and helps you attract more visitors.
2
encourages commitment
EasyGo promotes digital interactions and relationships between exhibitors and visitors at L&A Madrid.
3
uses the most advanced technology
EasyGo leverages the latest event technology without users having to be tech-savvy.
4
EASYGO DELIVERS RESULTS
EasyGo guarantees maximum visibility and lead generation before, during and after the event.
Don’t just take our word for it
Here’s what our partners had to say about Logistics & Automation Madrid
Frequently asked questions
As part of your EasyGo package, you will receive 1,2 or 3 Smart Badge readers depending on the EasyGo package you have purchased.
The Smart Badge technology requires no physical contact and guarantees a 100% safe event experience.
On your My Easyfairs account, you will have the capability to upload content for each of your assigned readers.
You can access My Easyfairs via this link. If you haven’t logged in to the platform before you will need to set up an account. You can add additional My Easyfairs users via the platform.
Yes! As an exhibitor you have access to My Easyfairs, the show app, Visit Connect and Smart Badge readers. Your specific package will dictate how many Smart Badge readers you receive, and the additional marketing opportunities you can access.
You can check which EasyGo package you have via My Easyfairs, or by looking at your stand booking confirmation.
At the end of the event day, visitors who have touched on your reader(s) will receive a Visit Summary email containing all the information uploaded on your reader(s).
As an exhibitor, you will also receive all the leads collected from your reader(s) by the end of the event. You can easily download the leads export from your My Easyfairs account.
Using Visit Connect and the Smart Badge technology offers you the best chance of increasing the quantity and quality of your leads. Visit Connect is a useful tool for qualifying leads when you speak to them, and gives you immediate access to their information. The Smart Badge readers allow visitors to access your information automatically, and for you to follow up with them even if they don’t have time to stop for a conversation.
Before accessing the show app ensure you are registered as Stand Personnel via My Easyfairs. If you have registered as a visitor by mistake please contact the event team to change this.
When the app goes live, you will be emailed with your access code and be able to log in to the app.
Discover our EasyGo packages:
EasyGo is designed to cover brand awareness, lead capture, and pre & post event marketing to help you reach and engage with your community before, during and after you event.
- Display your company profile online
(description, products, news & jobs) - Apply for inclusion in the Innovations Gallery (1 INNOVATION)
- Invite customers & prospects, easily and efficiently
- Promote your products, paper-free via Smart Badge technology (1 READER)
- **Enhance customer engagement: Connect, Interact and Succeed.
1 INNOVATION + 1 READER
- Get details of visitors who touched your reader with their Smart Badge
- Capture and qualify leads with ease (UNLIMTED LICENCES)
- Receive real-time SMS alerts when your guests check in.
UNLIMITED LICENSES
- Display your company profile online
(description, products, news & jobs) - Apply for inclusion in the Innovations Gallery (2 INNOVATION)
- Invite customers & prospects, easily and efficiently
- Promote your products, paper-free via Smart Badge technology (2 READER)
- **Enhance customer engagement: Connect, Interact and Succeed.
2 INNOVATION + 2 READER
- Get details of visitors who touched your reader with their Smart Badge
- Capture and qualify leads with ease (UNLIMTED LICENCES)
- Receive real-time SMS alerts when your guests check in.
UNLIMITED LICENSES
- Display your logo on the exhibitor list
- Enhance your company profile with a video header
- Display your company profile online
(description, products, news & jobs) - Apply for inclusion in the Innovations Gallery (2 INNOVATION)
- Invite customers & prospects, easily and efficiently
- Promote your products, paper-free via Smart Badge technology (3 READER)
- **Enhance customer engagement: Connect, Interact and Succeed.
2 INNOVATION + 3 READER
- Get details of visitors who touched your reader with their Smart Badge
- Capture and qualify leads with ease (UNLIMTED LICENCES)
- Receive real-time SMS alerts when your guests check in.
UNLIMITED LICENSES
- Display your logo on the exhibitor list
- Enhance your company profile with a video header
- Get increased visibility in the exhibitor list
- Capture immediate attention when visitors register online
- Display your logo or ad in high-traffic areas onsite
