SQRUPS multiplies its logistics capacity with AR Racking

New logistics center with 10,844 storage locations in Madrid.

RETAIL DE IMPACTO, the parent company of the SQRUPS chain, has strengthened its operations with the launch of a new 9,120 m² warehouse in Madrid, fully equipped with AR Racking solutions. In a sector like retail—where product turnover and service agility are decisive—having a robust, reliable, and perfectly tailored storage system makes all the difference.

Executed in just six weeks from supply to installation, the project consisted of a conventional pallet racking system (AR PAL) that accommodates up to 10,844 Euro pallets on structures over 10 metres high. This proven solution combines simplicity and efficiency for high-turnover logistics—key for a company like SQRUPS, which distributes a wide range of food and household goods at competitive prices.

“The growth of our store network demands logistics that are increasingly robust and flexible. With this new centre and our collaboration with AR Racking, we are taking a key step to ensure availability and agility in our service,” says José María Toro, he project lead at RETAIL DE IMPACTO..

Located inside the warehouse building, the installation has been designed to optimise available space and facilitate both stock management and order preparation. The solution installed by AR Racking not only meets the company’s current requirements but also leaves room for future expansions should SQRUPS’s pace of growth require it.

“We have implemented a reliable, scalable solution with tight execution times that will enable SQRUPS to continue expanding with full logistics assurance,” notes Alfonso Peña, AR Racking’s Sales Representative for the central region.

This new project consolidates AR Racking’s position as a strategic partner in the retail sector, delivering storage solutions that integrate seamlessly into high-demand, high-performance logistics operations.